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Create personalized and customized connections through storytelling


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Create personalized and customized connections through storytelling


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The velocity of connections


Conversations are rapid fire. Attention spans are shrinking at a pace that matches the speed of connections. Now the norm is 140 characters and six second videos. All you have is a fleeting moment to engage. Decisions to connect, or disconnect, is instant. A heartbeat is all you have - are you in synch with that heart?

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The velocity of connections


Conversations are rapid fire. Attention spans are shrinking at a pace that matches the speed of connections. Now the norm is 140 characters and six second videos. All you have is a fleeting moment to engage. Decisions to connect, or disconnect, is instant. A heartbeat is all you have - are you in synch with that heart?

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Data - the intelligent divining rod


Data is still mostly used as a rearview mirror. To analyze what has been completed. But data can, and should, be used to inform and inspire everything from the strategy to the creative. Use data to throw light on where you’re going and not just to see where you’ve been. How bright is your beacon?

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Data - the intelligent divining rod


Data is still mostly used as a rearview mirror. To analyze what has been completed. But data can, and should, be used to inform and inspire everything from the strategy to the creative. Use data to throw light on where you’re going and not just to see where you’ve been. How bright is your beacon?

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Sharing started with stories


Good stories, well told, become great brands. Humanizing the narrative arc of a brand is vital for its acceptance and like-ability. Relationship building is hard work and a corporation’s view of its brand is never as important as the customer’s. How captivating is your story?

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Sharing started with stories


Good stories, well told, become great brands. Humanizing the narrative arc of a brand is vital for its acceptance and like-ability. Relationship building is hard work and a corporation’s view of its brand is never as important as the customer’s. How captivating is your story?